porsche
At Anomaly Berlin, we were responsible for developing the platform and strategic framework for Porsche’s new global program aimed at enabling the next generation of drivers to turn their dreams into reality: Dreamers. On. Our first idea was the Global Gallery, in which we gave up and coming artists an international stage by turning the boards at some of the world’s most iconic locations into a digital gallery, allowing new audiences to experience and purchase their work. The execution was handled by Proximity and PHD.
zalando - we will hug again
I didn’t touch this campaign other than writing the VO monologue in the film, directed by Vincent Haycock (BWGTBLD). But I love the work and I’m proud to have contributed.
fridays for future
During the first lockdown in March 2020, Fridays For Future had to take their upcoming climate strike online. We worked with Aminurahim Ahmad Hamim to digitize hand painted signs by real Fridays for Future Berlin kids, and turn them into a filter. Despite no march, thousands participated in our Digital Strike. Check out the filter on the Fridays for Future Berlin’s Instagram.
l’occitane en provence
This year at Anomaly Berlin we’ve been working on a brand expression for L’Occitane En Provence, to fulfill our new mission of turning consumption into regeneration. Cultivators of Change is about working hand-in-hand work with producers and consumers to transform the industry, preserve nature, and create a more biodiverse future. This is just the beginning of a long, exciting journey.
zalando x patricia allison
During a prolific year of change for us all, we partnered with Sex Education star Patricia Allison to bring our audience’s real stories to life. Users submitted their 2021 tales of reinvention and self-discovery on social, and we made bite-sized biopics for five lucky fans.